バーチャル試着室の世界市場予測(~2024年)

【英語タイトル】Virtual Fitting Room Market by Component (Hardware (Prefabricated & Customized), Software and Services), End-User (Physical Store & Virtual Store), Use Cases (Apparel, Eye Wear, Jewelry & Watches, Beauty & Cosmetics), Region - Global Forecast to 2024

MarketsandMarketsが出版した調査資料(TC-7028)・商品コード:TC-7028
・発行会社(調査会社):MarketsandMarkets
・発行日:2019年4月11日
・ページ数:119
・レポート言語:英語
・レポート形式:PDF
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・調査対象地域:グローバル
・産業分野:テレコム・IT
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バーチャル試着室の世界市場は、2019年の29億米ドルから2024年には76億米ドルに達し、この期間中20.9%の年平均成長率で成長すると予測されています。この市場の成長は、ARやVRなどの高度な技術の採用増加が考えられます。一方で、仮想のコンピューター化された世界と現実の物理的世界の間に存在する複雑性は、市場の成長を抑える可能性があります。当調査レポートでは、バーチャル試着室の世界市場について調査・分析し、エグゼクティブサマリー、市場インサイト、市場概観/市場動向、コンポーネント別(ハードウェア、ソフトウェア、サービス)分析、エンドユーザー別(実店舗、仮想店舗)分析、ユースケース別(アパレル、アイウェア、ジュエリー・ウォッチ、ビューティー・コスメ)分析、バーチャル試着室の世界市場規模及び予測、市場動向、競争状況、関連企業分析などの情報をお届けいたします。

・イントロダクション
・エグゼクティブサマリー
・バーチャル試着室の世界市場:市場インサイト
・バーチャル試着室の世界市場:市場概観/市場動向
・バーチャル試着室の世界市場:コンポーネント別(ハードウェア、ソフトウェア、サービス)分析/市場規模
・バーチャル試着室の世界市場:エンドユーザー別(実店舗、仮想店舗)分析/市場規模
・バーチャル試着室の世界市場:ユースケース別(アパレル、アイウェア、ジュエリー・ウォッチ、ビューティー・コスメ)分析/市場規模
・バーチャル試着室のアジア市場規模予測
・バーチャル試着室のヨーロッパ市場規模予測
・バーチャル試着室のアメリカ市場規模予測
・バーチャル試着室の世界市場動向
・バーチャル試着室の世界市場:競争状況
・バーチャル試着室の世界市場:関連企業分析
...

※上記の和訳は最新内容ではない場合があります。
【レポートの概要】

The virtual fitting market to grow at a Compound Annual Growth Rate (CAGR) of 20.9% during the forecast periodMarketsandMarkets forecasts the virtual fitting market size to grow from USD 2.9 billion in 2019 to USD 7.6 billion by 2024, at a CAGR of 20.9% during 2019–2024. The major growth factor for the market is the increase in the adoption of advanced technologies such as AR and VR. Complexities between the virtual computerized world and the real physical world of the virtual fitting room market may restrain the market growth.
By Component, software to grow at the highest rate during the forecast period
The virtual fitting market by component is segmented into hardware, software, and services. Among these, software is expected to grow at the highest rate during the forecast period, owing to the increasing ecommerce. The software is further segmented into software tools and platforms. Whereas, hardware is further segmented into prefabricated and customized. Services include integration, support, and consulting. Among these, support services are expected to grow at the fastest rate, as virtual fitting room solutions and services are more effectively being used in the retail and eCommerce vertical to deliver a personalized experience to users.
Apparel use cases to grow at the highest rate during the forecast period
The virtual fitting room market by use cases is segmented into apparel, accessories, eyewear, jewelry and watches, beauty and cosmetics, and others. Among these, apparel is expected to grow at the highest rate, as virtual fitting room platform and solutions are effectively being used in the eCommerce to deliver enhanced customer buying journey, with reduced return rates.
Among regions, APAC is expected to grow at the highest CAGR during the forecast period
The virtual fitting room market by region is segmented into North America, Europe, APAC, MEA, and Latin America. Among these region, APAC is expected to grow at a higher CAGR due to the increasing adoption of advanced technologies such as AR and VR among retailers. The major APAC countries that are expected to record high growth rates include China, Japan, and India. However, this region demands skilled retailers to close the skill gaps and adopt effective infrastructure services, new digital technologies for enhanced customer experience, and better business operations. The growth in this region is expected to be driven by the presence of half of the world’s mobile users, the highest online shoppers, and increasing internet connection and speed.
Whereas, North America is expected to contribute maximum in terms of market size during the forecast period. There are various factors that are contributing to the growth of the market in North America, that include the growing use of smartphones and the adoption of AR and VR. Furthermore, the time people spent on mobile applications and shopping online is also growing at a considerable rate. This is further expected to boost the demand for virtual fitting room solutions across the region.
In-depth interviews were conducted with Chief Executive Officers (CEOs), marketing directors, innovation and technology directors, and executives from various key organizations operating in the virtual fitting room market.
 By Company: Tier I:15 %, Tier II: 39%, and Tier III: 46%
 By Designation: C-Level: 55%, Director Level: 29%, and Others: 16%
 By Region: North America: 39%, Europe: 27%, APAC: 24%, MEA: 9%, and Latin America: 1%
The report includes the study of the key players offering virtual fitting room solutions. It profiles major vendors in the global virtual fitting room market. Some of them include Zugara (US), Total Immersion (France), True Fit (US), Metail (UK), 3D-A-PORTER (UK), Magic Mirror (UK), AstraFit (US), Fit Analytics (Germany), Visualook (Spain), ELSE Corp (Italy), FXGear (Korea), Sizebay (Brazil), triMirror (US), MemoMi (US), SenseMi (UAE), Fision Technologies (Switzerland), and Coitor IT Tech (India). It also includes an in-depth competitive analysis of the key virtual fitting market players, along with their company profiles, business overviews, product offerings, recent developments, and market strategies.
Research Coverage
The report segments the global virtual fitting room market by component, end user, use cases and regions. The use cases segment includes apparel, accessories, eyeware, jewelry and watches, beauty and cosmetics, and others (footwear, furniture and decor). The component segment comprises hardware, software, and services. The virtual fitting room market by software has been segmented into software tools and platforms. The market based on hardware is divided into prefabricated and customized. The report covers the virtual fitting room market with respect to 5 major regions, namely North America, Europe, Asia Pacific (APAC), Middle East and Africa (MEA), and Latin America.

Key benefits of buying the report
The report would help the market leaders and new entrants in the global virtual fitting room market in the following ways:
1. The report segments the market into various subsegments, hence it covers the market comprehensively. It provides the closest approximations of the revenue numbers for the overall market and its subsegments. The market numbers are further split across applications and regions.
2. It helps in understanding the overall growth of the market. It also provides information about key market drivers, restraints, challenges, and opportunities.
3. It helps stakeholders in understanding their competitors better and gaining more insights to strengthen their positions in the market. The study also presents the positioning of the key players based on their product offerings and business strategies.

【レポートの目次】

TABLE OF CONTENTS

1 INTRODUCTION 14
1.1 OBJECTIVES OF THE STUDY 14
1.2 MARKET DEFINITION 14
1.3 MARKET SCOPE 15
1.3.1 MARKET SEGMENTATION 15
1.3.2 REGIONS COVERED 15
1.4 YEARS CONSIDERED FOR THE STUDY 16
1.5 CURRENCY CONSIDERED 16
1.6 STAKEHOLDERS 17
2 RESEARCH METHODOLOGY 18
2.1 RESEARCH DATA 18
2.1.1 SECONDARY DATA 19
2.1.2 PRIMARY DATA 19
2.1.2.1 Breakup of primary profiles 19
2.1.2.2 Key industry insights 20
2.2 MARKET BREAKUP AND DATA TRIANGULATION 20
2.3 MARKET SIZE ESTIMATION 21
2.3.1 TOP-DOWN APPROACH 21
2.3.2 BOTTOM-UP APPROACH 22
2.4 MARKET FORECAST 22
2.5 RESEARCH ASSUMPTIONS 23
2.6 LIMITATIONS OF THE STUDY 24
3 EXECUTIVE SUMMARY 25
4 PREMIUM INSIGHTS 29
4.1 ATTRACTIVE MARKET OPPORTUNITIES IN THE VIRTUAL FITTING ROOM MARKET 29
4.2 VIRTUAL FITTING ROOM MARKET: TOP 3 USE CASES 29
4.3 VIRTUAL FITTING ROOM MARKET: BY REGION 30
4.4 VIRTUAL FITTING ROOM MARKET IN NORTH AMERICA, BY END USER AND REGION 31
5 MARKET OVERVIEW 32
5.1 INTRODUCTION 32
5.2 MARKET DYNAMICS 32
5.2.1 DRIVERS 33
5.2.1.1 Increasing adoption of advanced technologies, such as AR and VR, to offer better shopping experience to customers 33
5.2.1.2 Increasing focus on R&D activities 33
5.2.1.3 Trend of online shopping increasing the demand for virtual fitting room technologies in retail and eCommerce 33
5.2.2 RESTRAINTS 33
5.2.2.1 Complexities in real-time control 33
5.2.3 OPPORTUNITIES 33
5.2.3.1 Increasing number of partnerships 33
5.2.3.2 Growing number of startups to raise funds in the virtual fitting room market 34
5.2.4 CHALLENGES 34
5.2.4.1 Developing user-friendly virtual fitting room solutions 34
5.3 KEY ACQUISITIONS IN THE LAST FEW YEARS 34
5.4 REGULATORY IMPLICATIONS 35
5.4.1 GENERAL DATA PROTECTION REGULATION 35
5.4.2 SIMULATION INTEROPERABILITY STANDARDS ORGANISATION 35
5.5 USE CASES 35
5.5.1 USE CASE: SCENARIO 1 35
5.5.2 USE CASE: SCENARIO 2 36
5.5.3 USE CASE: SCENARIO 3 36
5.5.4 USE CASE: SCENARIO 4 37
5.5.5 USE CASE: SCENARIO 5 37
6 VIRTUAL FITTING ROOM MARKET, BY COMPONENT 38
6.1 INTRODUCTION 39
6.2 HARDWARE 40
6.2.1 PREFABRICATED 41
6.2.1.1 Virtual mirrors to be major hardware segment in the virtual fitting room market 41
6.2.2 CUSTOMIZED 42
6.2.2.1 Adoption of customized virtual mirrors based on the AR technology by major retailers to drive the market 42
6.3 SOFTWARE 42
6.3.1 SOFTWARE TOOLS 44
6.3.1.1 Plugins continue to be widely used software components in the virtual fitting room market 44
6.3.2 PLATFORMS 44
6.3.2.1 3D body and face scanning to boost the adoption of virtual fitting room software 44
6.4 SERVICES 45
6.4.1 CONSULTING 46
6.4.1.1 Technicalities involved in implementing virtual fitting room solutions and platform to boost the growth of consulting services 46
6.4.2 INTEGRATION SERVICES 47
6.4.2.1 Integration and installation services to gain traction in coming years 47
6.4.3 SUPPORT SERVICES 48
6.4.3.1 Growing deployment of virtual fitting room solutions to drive support and maintenance services 48
7 VIRTUAL FITTING ROOM MARKET, BY END USER 49
7.1 INTRODUCTION 50
7.2 PHYSICAL STORE 51
7.3 VIRTUAL STORE 51
8 VIRTUAL FITTING ROOM MARKET, BY USE CASE 53
8.1 INTRODUCTION 54
8.2 APPAREL 55
8.2.1 ONLINE SHOPPING TO PLAY KEY ROLE IN THE ADOPTION OF VIRTUAL FITTING ROOM SOLUTIONS 55
8.3 ACCESSORIES 56
8.3.1 LOW TIME UTILIZATION TO BOOST GROWTH OF VIRTUAL FITTING ROOM SOLUTION IN ACCESSORIES 56
8.4 EYEWEAR 57
8.4.1 DEMAND FOR PERSONALIZATION TO PLAY A SIGNIFICANT ROLE IN EYEWEAR USE CASES 57
8.5 JEWELRY AND WATCHES 57
8.5.1 VIRTUAL FITTING ROOM TO PROVIDE BETTER TARGETING CAPABILITIES TO JEWELLERS 57
8.6 BEAUTY AND COSMETICS 58
8.6.1 VIRTUAL FITTING ROOM TO HELP REDUCE SHOPPING TIME AND THEREBY HELP INCREASE THE VISIBILITY OF OFFERS 58
8.7 OTHERS 59
9 GEOGRAPHIC ANALYSIS 60
9.1 INTRODUCTION 61
9.2 NORTH AMERICA 63
9.2.1 UNITED STATES 66
9.2.1.1 Rapid growth of eCommerce to lead high adoption of virtual fitting room solutions 66
9.2.2 CANADA 66
9.2.2.1 Increasing awareness about AR technology among retailers to drive the adoption of virtual fitting room in Canada 66
9.3 EUROPE 67
9.3.1 UNITED KINGDOM 71
9.3.1.1 Increasing digitization of fashion to boost the demand for retail fitting room solutions in the country 71
9.3.2 GERMANY 71
9.3.2.1 Increasing online returns of products to fuel the adoption of virtual fitting room solutions in Germany 71

9.3.3 FRANCE 71
9.3.3.1 Growing eCommerce encouraging retailers to integrate virtual fitting room solutions 71
9.3.4 REST OF EUROPE 71
9.4 ASIA PACIFIC 72
9.4.1 CHINA 75
9.4.1.1 Demand for enhanced customer experience throughout the buying journey among clients to drive the virtual fitting room market 75
9.4.2 JAPAN 76
9.4.2.1 Virtual fitting room solution providers’ growing focus in Japan to drive market growth 76
9.4.3 INDIA 76
9.4.3.1 Companies expanding and collaborating to grow their business in India 76
9.4.4 REST OF ASIA PACIFIC 76
9.5 MIDDLE EAST AND AFRICA 77
9.5.1 UNITED ARAB EMIRATES 79
9.5.1.1 On-the-go installation of virtual fitting gadgets across fashion stores to boost demand for virtual fitting room solutions 79
9.5.2 ISRAEL 80
9.5.2.1 Increasing research and development to instigate the need for virtual fitting room technology for retailers 80
9.5.3 REST OF MIDDLE EAST AND AFRICA 80
9.6 LATIN AMERICA 80
9.6.1 BRAZIL 83
9.6.1.1 Emerging startups in Brazil to drive the virtual fitting room market 83
9.6.2 MEXICO 83
9.6.2.1 Growing use of various technologies to achieve a customers’ realistic clothing choice based prediction in Mexico to create the demand for virtual fitting room solutions 83
9.6.3 REST OF LATIN AMERICA 84
10 COMPETITIVE LANDSCAPE 85
10.1 START-UP MICRO QUADRANT 85
10.1.1 PROGRESSIVE COMPANIES 85
10.1.2 RESPONSIVE COMPANIES 85
10.1.3 DYNAMIC COMPANIES 85
10.1.4 STARTING BLOCKS 85
10.2 STRENGTH OF PRODUCT PORTFOLIO 87
10.3 BUSINESS STRATEGY EXCELLENCE 88

11 COMPANY PROFILES 89
(Business Overview, Solutions/ Platforms/ Products Offered, Recent Developments, SWOT Analysis, and MnM View)*
11.1 METAIL 89
11.2 ZUGARA 91
11.3 TRUE FIT 93
11.4 TOTAL IMMERSION 96
11.5 3D-A-PORTER 97
11.6 MAGIC MIRROR 98
11.7 ASTRAFIT 100
11.8 FIT ANALYTICS 102
11.9 VISUALOOK 103
11.10 ELSE CORP 104
11.11 FXGEAR 106
11.12 SIZEBAY 106
11.13 TRIMIRROR 106
11.14 MEMOMI 107
11.15 SENSEMI 107
11.16 FISION TECHNOLOGIES 108
11.17 COITOR IT TECH 108
*Details on Business Overview, Solutions/ Platforms/ Products Offered, Recent Developments, SWOT Analysis, and MnM View might not be captured in case of unlisted companies.
12 APPENDIX 109
12.1 INSIGHTS OF INDUSTRY EXPERTS 109
12.2 DISCUSSION GUIDE 110
12.3 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 115
12.4 AVAILABLE CUSTOMIZATIONS 117
12.5 RELATED REPORTS 117
12.6 AUTHOR DETAILS 118

LIST OF TABLES

TABLE 1 UNITED STATES DOLLAR EXCHANGE RATE, 2015–2018 16
TABLE 2 FACTOR ANALYSIS 22
TABLE 3 GLOBAL VIRTUAL FITTING ROOM MARKET SIZE AND GROWTH RATE,
2017–2024 (USD MILLION AND Y-O-Y%) 26
TABLE 4 VIRTUAL FITTING ROOM MARKET SIZE, BY COMPONENT,
2017–2024 (USD MILLION) 39
TABLE 5 HARDWARE: VIRTUAL FITTING ROOM MARKET SIZE, BY TYPE,
2017–2024 (USD MILLION) 40
TABLE 6 HARDWARE: VIRTUAL FITTING ROOM MARKET SIZE, BY REGION,
2017–2024 (USD MILLION) 41
TABLE 7 PREFABRICATED MARKET SIZE, BY REGION, 2017–2024 (USD MILLION) 41
TABLE 8 CUSTOMIZED MARKET SIZE, BY REGION, 2017–2024 (USD MILLION) 42
TABLE 9 SOFTWARE: VIRTUAL FITTING ROOM MARKET SIZE, BY TYPE,
2017–2024 (USD MILLION) 43
TABLE 10 SOFTWARE: VIRTUAL FITTING ROOM MARKET SIZE, BY REGION,
2017–2024 (USD MILLION) 43
TABLE 11 SOFTWARE TOOLS MARKET SIZE, BY REGION, 2017–2024 (USD MILLION) 44
TABLE 12 PLATFORMS MARKET SIZE, BY REGION, 2017–2024 (USD MILLION) 45
TABLE 13 SERVICES: VIRTUAL FITTING ROOM MARKET SIZE, BY TYPE,
2017–2024 (USD MILLION) 46
TABLE 14 SERVICES: VIRTUAL FITTING ROOM MARKET SIZE, BY REGION,
2017–2024 (USD MILLION) 46
TABLE 15 CONSULTING MARKET SIZE, BY REGION, 2017–2024 (USD MILLION) 47
TABLE 16 INTEGRATION SERVICES MARKET SIZE, BY REGION, 2017–2024 (USD MILLION) 47
TABLE 17 SUPPORT SERVICES MARKET SIZE, BY REGION, 2017–2024 (USD MILLION) 48
TABLE 18 VIRTUAL FITTING ROOM MARKET SIZE, BY END USER, 2017–2024 (USD MILLION) 50
TABLE 19 PHYSICAL STORE: VIRTUAL FITTING ROOM MARKET SIZE, BY REGION,
2017–2024 (USD MILLION) 51
TABLE 20 VIRTUAL STORE: VIRTUAL FITTING ROOM MARKET SIZE, BY REGION,
2017–2024 (USD MILLION) 52
TABLE 21 VIRTUAL FITTING ROOM MARKET SIZE, BY USE CASE, 2017–2024 (USD MILLION) 55
TABLE 22 APPAREL: VIRTUAL FITTING ROOM MARKET SIZE, BY REGION,
2017–2024 (USD MILLION) 55
TABLE 23 ACCESSORIES: VIRTUAL FITTING ROOM MARKET SIZE, BY REGION,
2017–2024 (USD MILLION) 56
TABLE 24 EYEWEAR: VIRTUAL FITTING ROOM MARKET SIZE, BY REGION,
2017–2024 (USD MILLION) 57
TABLE 25 JEWELRY AND WATCHES: VIRTUAL FITTING ROOM MARKET SIZE, BY REGION, 2017–2024 (USD MILLION) 58
TABLE 26 BEAUTY AND COSMETICS: VIRTUAL FITTING ROOM MARKET SIZE, BY REGION 2017–2024 (USD MILLION) 59
TABLE 27 OTHERS: VIRTUAL FITTING ROOM MARKET SIZE, BY REGION,
2017–2024 (USD MILLION) 59
TABLE 28 VIRTUAL FITTING ROOM MARKET SIZE, BY REGION, 2017–2024 (USD MILLION) 62
TABLE 29 NORTH AMERICA: VIRTUAL FITTING ROOM MARKET SIZE, BY COMPONENT,
2017–2024 (USD MILLION) 64
TABLE 30 NORTH AMERICA: VIRTUAL FITTING ROOM MARKET SIZE, BY HARDWARE,
2017–2024 (USD MILLION) 64
TABLE 31 NORTH AMERICA: VIRTUAL FITTING ROOM MARKET SIZE, BY SOFTWARE,
2017–2024 (USD MILLION) 64
TABLE 32 NORTH AMERICA: VIRTUAL FITTING ROOM MARKET SIZE, BY SERVICE,
2017–2024 (USD MILLION) 65
TABLE 33 NORTH AMERICA: VIRTUAL FITTING ROOM MARKET SIZE, BY END USER,
2017–2024 (USD MILLION) 65
TABLE 34 NORTH AMERICA: VIRTUAL FITTING ROOM MARKET SIZE, BY USE CASE,
2017–2024 (USD MILLION) 65
TABLE 35 NORTH AMERICA: VIRTUAL FITTING ROOM MARKET SIZE, BY COUNTRY,
2017–2024 (USD MILLION) 66
TABLE 36 EUROPE: VIRTUAL FITTING ROOM MARKET SIZE, BY COMPONENT,
2017–2024 (USD MILLION) 68
TABLE 37 EUROPE: VIRTUAL FITTING ROOM MARKET SIZE, BY HARDWARE,
2017–2024 (USD MILLION) 68
TABLE 38 EUROPE: VIRTUAL FITTING ROOM MARKET SIZE, BY SOFTWARE,
2017–2024 (USD MILLION) 68
TABLE 39 EUROPE: VIRTUAL FITTING ROOM MARKET SIZE, BY SERVICES,
2017–2024 (USD MILLION) 69
TABLE 40 EUROPE: VIRTUAL FITTING ROOM MARKET SIZE, BY END USER,
2017–2024 (USD MILLION) 69
TABLE 41 EUROPE: VIRTUAL FITTING ROOM MARKET SIZE, BY USE CASES,
2017–2024 (USD MILLION) 69
TABLE 42 EUROPE: VIRTUAL FITTING ROOM MARKET SIZE, BY COUNTRY,
2017–2024 (USD MILLION) 70
TABLE 43 MAJOR ERETAILERS IN EUROPE 70
TABLE 44 ASIA PACIFIC: VIRTUAL FITTING ROOM MARKET SIZE, BY COMPONENT,
2017–2024 (USD MILLION) 73
TABLE 45 ASIA PACIFIC: VIRTUAL FITTING ROOM MARKET SIZE, BY HARDWARE,
2017–2024 (USD MILLION) 73
TABLE 46 ASIA PACIFIC: VIRTUAL FITTING ROOM MARKET SIZE, BY SOFTWARE,
2017–2024 (USD MILLION) 73
TABLE 47 ASIA PACIFIC: VIRTUAL FITTING ROOM MARKET SIZE, BY SERVICE,
2017–2024 (USD MILLION) 74
TABLE 48 ASIA PACIFIC: VIRTUAL FITTING ROOM MARKET SIZE, BY END USER,
2017–2024 (USD MILLION) 74
TABLE 49 ASIA PACIFIC: VIRTUAL FITTING ROOM MARKET SIZE, BY USE CASE,
2017–2024 (USD MILLION) 74
TABLE 50 ASIA PACIFIC: VIRTUAL FITTING ROOM MARKET SIZE, BY COUNTRY,
2017–2024 (USD MILLION) 75
TABLE 51 MIDDLE EAST AND AFRICA: VIRTUAL FITTING ROOM MARKET SIZE,
BY COMPONENT, 2017–2024 (USD MILLION) 77
TABLE 52 MIDDLE EAST AND AFRICA: VIRTUAL FITTING ROOM MARKET SIZE, BY HARDWARE, 2017–2024 (USD MILLION) 77
TABLE 53 MIDDLE EAST AND AFRICA: VIRTUAL FITTING ROOM MARKET SIZE, BY SOFTWARE, 2017–2024 (USD MILLION) 78
TABLE 54 MIDDLE EAST AND AFRICA: VIRTUAL FITTING ROOM MARKET SIZE, BY SERVICE, 2017–2024 (USD MILLION) 78
TABLE 55 MIDDLE EAST AND AFRICA: VIRTUAL FITTING ROOM MARKET SIZE, BY END USER, 2017–2024 (USD MILLION) 78
TABLE 56 MIDDLE EAST AND AFRICA: VIRTUAL FITTING ROOM MARKET SIZE, BY USE CASE, 2017–2024 (USD MILLION) 79
TABLE 57 MIDDLE EAST AND AFRICA: VIRTUAL FITTING ROOM MARKET SIZE,
BY SUB-REGION, 2017–2024 (USD MILLION) 79
TABLE 58 LATIN AMERICA: VIRTUAL FITTING ROOM MARKET SIZE, BY COMPONENT,
2017–2024 (USD MILLION) 80
TABLE 59 LATIN AMERICA: VIRTUAL FITTING ROOM MARKET SIZE, BY HARDWARE,
2017–2024 (USD MILLION) 81
TABLE 60 LATIN AMERICA: VIRTUAL FITTING ROOM MARKET SIZE, BY SOFTWARE,
2017–2024 (USD MILLION) 81
TABLE 61 LATIN AMERICA: VIRTUAL FITTING ROOM MARKET SIZE, BY SERVICE,
2017–2024 (USD MILLION) 81
TABLE 62 LATIN AMERICA: VIRTUAL FITTING ROOM MARKET SIZE, BY END USER,
2017–2024 (USD MILLION) 82
TABLE 63 LATIN AMERICA: VIRTUAL FITTING ROOM MARKET SIZE, BY USE CASE,
2017–2024 (USD MILLION) 82
TABLE 64 LATIN AMERICA: VIRTUAL FITTING ROOM MARKET SIZE, BY COUNTRY,
2017–2024 (USD MILLION) 83


LIST OF FIGURES

FIGURE 1 VIRTUAL FITTING ROOM MARKET: RESEARCH DESIGN 18
FIGURE 2 VIRTUAL FITTING ROOM MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES 21
FIGURE 3 VIRTUAL FITTING ROOM MARKET SNAPSHOT, BY COMPONENT 26
FIGURE 4 VIRTUAL FITTING ROOM MARKET SNAPSHOT, BY HARDWARE 27
FIGURE 5 VIRTUAL FITTING ROOM MARKET SNAPSHOT, BY SOFTWARE 27
FIGURE 6 VIRTUAL FITTING ROOM MARKET SNAPSHOT, BY SERVICE 27
FIGURE 7 VIRTUAL FITTING ROOM MARKET SNAPSHOT, BY END USER 28
FIGURE 8 VIRTUAL FITTING ROOM MARKET SNAPSHOT, BY USE CASE 28
FIGURE 9 INCREASING ADOPTION OF ADVANCED TECHNOLOGIES TO OFFER BETTER SHOPPING EXPERIENCES FOR CUSTOMERS TO DRIVE THE OVERALL GROWTH OF THE VIRTUAL FITTING ROOM MARKET DURING THE FORECAST PERIOD 29
FIGURE 10 APPAREL SEGMENT TO GROW AT THE HIGHEST CAGR DURING FORECAST PERIOD 29
FIGURE 11 NORTH AMERICA TO HOLD THE HIGHEST MARKET SHARE IN 2019 30
FIGURE 12 VIRTUAL STORE AND ASIA PACIFIC ACCOUNTED FOR THE HIGHEST GROWTH RATES IN THE VIRTUAL FITTING ROOM MARKET IN 2019 31
FIGURE 13 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES: VIRTUAL FITTING ROOM MARKET 32
FIGURE 14 SOFTWARE SEGMENT TO REGISTER THE HIGHEST CAGR DURING THE FORECAST PERIOD 39
FIGURE 15 PREFABRICATED TO REGISTER A HIGHER CAGR DURING THE FORECAST PERIOD 40
FIGURE 16 SOFTWARE TOOLS TO REGISTER A HIGHER CAGR DURING THE FORECAST PERIOD 43
FIGURE 17 SUPPORT SERVICES TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD 45
FIGURE 18 VIRTUAL STORE SEGMENT TO REGISTER A HIGHER CAGR DURING THE FORECAST PERIOD 50
FIGURE 19 APPAREL SEGMENT TO REGISTER THE HIGHEST CAGR DURING THE FORECAST PERIOD 54
FIGURE 20 NORTH AMERICA TO HOLD THE LARGEST MARKET SIZE AND APAC TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD 61
FIGURE 21 INDIA TO REGISTER GROWTH AT THE HIGHEST CAGR DURING THE FORECAST PERIOD 62
FIGURE 22 NORTH AMERICA MARKET SNAPSHOT 63
FIGURE 23 EUROPE: MARKET SNAPSHOT 67
FIGURE 24 ASIA PACIFIC: MARKET SNAPSHOT 72
FIGURE 25 VIRTUAL FITTING ROOM MARKET (GLOBAL) COMPETITIVE LEADERSHIP MAPPING FOR START-UPS, 2018 86
FIGURE 26 SWOT ANALYSIS: METAIL 90
FIGURE 27 SWOT ANALYSIS: ZUGARA 92
FIGURE 28 SWOT ANALYSIS: TRUE FIT 94


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